Renato Cupim transformed his journey from professional skateboarding to music and entrepreneurship in California. His story reflects resilience, reinvention, and Brazilian cultural influence in Southern California.

 

Renato Cupim transitioned from professional skateboarding to music.

Renato Cupim transitioned from professional skateboarding to music.

Born in São Paulo, Renato Cupim—nicknamed “Cupim” (Termite) among skaters—began his career as a professional skateboarder before reinventing himself in the United States.

He moved to Los Angeles in 1997 and settled in Orange County, where he already had connections within the Brazilian skateboarding community.

From Skateboarding Dreams to Unexpected Challenges

Cupim was drawn to California because of its global reputation for surfing and skateboarding competitions. However, only a few months after arriving, he suffered a knee injury that forced him to stop competing.

Unable to continue in the sport at that moment, he adapted quickly:

  • Worked as a car mechanic to support himself
  • Underwent multiple knee surgeries
  • Returned to skateboarding competitions until 2005

Later, he used his experience to become an agent for Brazilian skaters, staying connected to the sport he loved.

A Passion for Music Turns into a Career

Despite his success in skateboarding, Cupim always had a strong passion for music.

In partnership with Arlindo Junior, he co-founded the band Sambajah, which became the first Brazilian band in Orange County.

When Arlindo returned to Brazil, they decided to take Sambajah to São Paulo, expanding their musical reach.

“Cupim do Samba” and the Brazilian Community

After that transition, Renato founded a new band, Cupim do Samba, which continues to perform and bring Brazilian music and joy to the community in Southern California.

His work plays an important role in keeping Brazilian culture alive abroad, especially through live performances and community events.

Entrepreneurship and Family Life

Beyond music, Renato Cupim is also an entrepreneur, running his own catering company.

He balances multiple roles:

  • Musician
  • Skate agent (part-time)
  • Business owner

He is married to Thais and is the father of two children, Ashley and Felipe—building both a family life and a multicultural career in the U.S.

FAQ – Frequently Asked Questions

1. Who is Renato Cupim?
A Brazilian musician, former professional skateboarder, and entrepreneur based in California.

2. Why did he move to the U.S.?
To pursue opportunities in skateboarding and competitions in California.

3. What happened to his skate career?
A knee injury temporarily stopped his career, but he later returned and became a skate agent.

4. What bands did he create?
Sambajah and later Cupim do Samba.

5. What does he do today?
He works as a musician, entrepreneur, and part-time skate agent.