By Lindenberg Junior

During this time of many layoffs, strong job market competition and U.S economy not doing so well, a great alternative is planning a strategy to work for yourself, whether as a writer, a designer and so forth. Self-motivation, discipline, job skills and independence are key characteristics for freelancers and home workers.

If you don’t know how to get started here you will find some ideas and tip. First advice to start freelancing is to develop a portfolio. This can be printed samples and basic website of 1 to 3 pages that can includes your service information in detail, your resume or experience and also your customer’s references. If you still not have this references, a good idea to start building it is providing your service for a good discounted rate or even free (for 1 or 2 professionals or business) in exchange for their positive testimonial . If your start a website and would like take full advantage of this tool, you will need a SEO service (Search Engine Optimization) as your new website does take time to get well placed in the search engines.

A growing number of prospect clients or “temporal employers” like the idea to access talented workers who may not be available locally and inclusive provides off-hours support and help. Mostly of them use freelancers to reduce overhead expenses. With the internet and the new digital era you are able to locate prospects clients or jobs through different free and paid resources. For sure, the most basic thing you can do to start is networking.

Use blogs to communicate, influence and also learn from your constituents. Blogs have grown to be more than just personal diaries to become an excellent communication tools especially for professionals showing up their expertise. Don’t miss the opportunity to create a profile in the most important “business networking” website: LinkedIn – www.linkedin.com. One of my favor channels is the Questions and Answers section, which connects professionals and providers them with marketing strategies for improving their outreach efforts. Find discussion boards not only where potential employers are, but others in your industry as well. They might just pass work on to you.

Use Facebook – www.facebook.com, and networking with others and inclusive with marketing purpose, align yourself with many different companies and brands by interacting with existing Facebook fan pages or by creating one from scratch. Another way to market your brand or service is by engaging the community through the creation of Facebook applications. These applications are visible in the boxes portion of a Facebook Profile and can add a little more personality to a user profile or Facebook page.

For freelance resources, there are quite a few websites dedicated to getting freelancers jobs. Many of them work in a reverse auction manner; that is, you bid on the jobs, and the bad with it is that the prices for the job can go down. I suggest checking the site Guru – www.guru.com. I would like to make a special mention to the biggest online classified in the world, Craigslist – www.craigslist.org. This is for sure one great source for freelancers as well as gigs, regular and sporadic jobs.

* If you need Professional SEO (Search Engine Optimization), video and even PR help, not hesitate to contact us www.kisuccess.com. We are the publisher of Soul Brasil magazine and a lot experience in marketing communication.